This profile is part of the Wellth 30, a curated recognition of the leaders building enduring brands, communities, and culture. Notable leaders are an additional curated group beyond the initial 30 whose work we'd like to spotlight.
Waleed Elgindy, VP, Global Brand Marketing, Workiva
At Google Cloud, Waleed Elgindy led the global launch of Gemini Enterprise and wrote the company's AI story for corporate buyers — work that lifted awareness 28% and consideration 22% among C-suite decision-makers. Over his time there, Google Cloud went from a distant third in the category to a credible leader.
In June he joined Workiva to build a brand studio from scratch, running brand strategy, creative and communications.
Workiva serves more than 6,600 organizations, including over 85% of the Fortune 500. Almost nobody outside finance has heard of it. That gap is the job, and he’s ready to tackle it.